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Nike Swim

Hydrastrong campaign

For the second year in a row we partnered with Nike Swim to develop the art direction, toolkit, and content library for the 2023 Nike HydraStrong Suit and Vapor & Legacy Goggle campaign. This year, we shot at SDSU with a team of collegiate swimmers to capture a natural, and authentic to the sport depiction of the product in action.

Brand Strategy, Art Direction, Marketing Campaign

The result was a set of motion ads and assets, as well as a creative direction toolkit, and photo library for their 2023 product launch.